About
Thoughtful UX guidance grounded in real experience.
Fegan Consulting helps businesses improve website clarity, usability, and overall user experience through thoughtful UX reviews and practical recommendations. The goal is simple: create digital experiences that are clear, intuitive, and easy for people to use.
I’m Kelly Williams, a UX strategist with 20+ years of experience across user experience, accessibility, content strategy, and digital design, including senior roles at Google and global agencies. I work with organizations of all sizes to improve how their websites communicate, guide users, and support real business goals.
My approach focuses on identifying where users hesitate—whether in messaging, structure, or navigation—and making targeted improvements that strengthen clarity and performance over time, without unnecessary complexity or full redesigns.
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